Director, Pricing & Monetization, Notion Capital
Andreas Panayiotou is an expert in pricing and monetization, supporting exceptional founders on their extraordinary journeys at Notion Capital. He has worked extensively across consulting, corporate and now the early stage B2B cloud software ecosystem, helping commercial leaders to transform pricing capabilities and develop winning monetization strategies.
This report draws from insights of 10 software pricing experts from diverse backgrounds, including SaaS founders, pricing leaders, startup advisors, and VC investors. Their collective knowledge ensures data-backed predictions for software pricing in 2024.
In this guide, we explore the spectrum that spans three SaaS pricing strategies and everything in between: fixed subscription, consumption, and hybrid. You'll delve into the significance of pricing, examine the advantages and disadvantages of each model, and understand when to apply them.
Our inaugural SaaS Pricing Predictions report from 2023 will show you just how quickly UBP is evolving. Check into our 2024 guide for the latest predictions and tips from the experts.
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